Professional Photos Can Sway a Customer to One Product Over Another
Many people underestimate the power of a professional photo. They think they can take a picture of their product and just put that online. No one will notice the difference, right? Wrong. There are major differences between regular smartphone images and the types of...
Benefits of Having Product Photographs That Show Your Product on Its Own
Your customers want to know what your products look like, which is the biggest drive behind you getting product photographs in the first place. However, if your product is in a busy picture, it may detract from what your customers can see of your product. Taking...
Make Your Product Images Haunt Your Target Audiences’ Minds
Product images are what make your product real to your audience. Having an average image may stick with your audience if they see it, but in reality, the chances of that happening are quite low. If you want your product to stick out, you need to give your product...
Product Photography Trends to Be Mindful of in 2021
As we finally say goodbye to 2020 and all the chaos that it brought, we have to be thankful for the things it taught us. One of those things is the fact that the world is capable of getting a great deal of its work and activity done online. What that likely means for...
Getting an Edge on Your Competition With Product Photography
In a world where the marketplace is becoming more and more competitive, gaining an advantage becomes more and more important. However, with the current economic client, not only thriving but even just surviving might be the priority. But how can you do that? What if...
3 Ways Lighting and Background Can Affect Your Product’s Visual Appeal
There is certainly no shortage of marketing tricks and techniques for presenting products and items to the public. One of the most commonly used (and highly effective) is product photography. This photography specializes in presenting a company’s item in the best...
The Importance of Using Product Photos That Show Your Items Being Used
There are many different opinions when it comes to the best ways to market products. Everything from visual images to sounds, logos, and color schemes are all up for debate. However, there is one thing that is not debatable; the fact that pictures of any product are...
Product Photography During a Pandemic: Stay Safe While Getting Your Best Images
The world is different today than it ever used to be. However, the fact is that most of us are learning how to live and function in this new (and hopefully very temporary) normal. Many businesses are either already reopened or planning to reopen soon. Many online...
What to Look For Before Hiring a Product Photographer
Eye-catching product photography can be the deciding factor that convinces potential buyers to click “purchase” rather than moving on from your website to a competitor’s. Especially during this challenging time, retailers who can showcase a stunning online presence...
Post Production Features from Brian Paul Studios
You know your products are gorgeous, but all that goodness doesn’t always translate to a photograph or digital image. This is where post production can solve a multitude of problems. Through the magic of editing, we can make sure your images look appealing and...
