Lifestyle Photography Inspiration
When potential customers search online for a product, they want to see it in action. Lifestyle photography, or placing your product at the center of a visual story, can give browsers a glimpse into what life can look like when they purchase your product. After all, it...
Lifestyle Product Photography
A picture may be worth a thousand words, but in business, a well-done product photo can be worth thousands of dollars in revenue or customer engagement. However, sometimes a photo starring your product doesn’t tell the whole story. Instead, customers or internet...
Why DIY Product Photography Doesn’t Work
Business owners are responsible for their company’s bottom line. Most work diligently to steward their money well and keep expenses low while keeping profits high. Unfortunately, some business owners can make poor long-term decisions when focused on keeping short-term...
Your Product Photo Shoot Checklist
Marketing managers or business owners typically anticipate their product photo shoots. After all, professional photographs of products can be used online and for printed marketing materials. It is crucial the photos represent a full product line and show the products...
Tips for Engaging Online Customers with Product Photos
Smart business owners know their online presence is just as important, if not more important, than their brick and mortar storefront. No matter if you are selling t-shirts or electrical parts, customers are likely to find you online by searching a few keywords....
How to Get Great Product Photos on a Small Budget
Small businesses or start-ups often rely on a shoestring budget, and that’s okay. Being fiscally responsible is an important quality for business owners to have. Whether you are just starting up, or whether you have made the tough decision to cut back your spending a...
Spring Cleaning Your Business Website
Who says spring cleaning is just for your cluttered closets or dusty windows at home? The new season is an ideal time to tidy up things throughout your business as well. With the first quarter of 2019 nearly complete, take time this month to review your business...
Retouching and Color Correcting: What You Need to Know About Photo Post-Production Services
When you invest in product photography for your business, you deserve to have the best. Your products should be the star of each photo, and every picture should be versatile and professional enough to use in a variety of mediums. As a business owner, you can rely on...
Mistakes Business Owners Make with Product Photography
Here at Brian Paul Studios, we have the chance to work with all types of business owners. We get the opportunity to see how business owners manage their time, money, and resources differently. It is fascinating to have this inside peek at how successful business...
Make Room for These Important Expenses in Your 2019 Business Budget
As a business owner, it is crucial to review your expenses and plan accordingly for your goals. Even if you use a Fiscal Year calendar, January 1 is still the perfect time to assure you are planning to get the biggest bang for your buck in 2019. As you sit down and...