Using Your Product Photos for Social Media Marketing
Most business owners invest in product photography so that they have beautiful photos to use in their marketing campaigns. Whether you use your product photos in print campaigns or to engage online shoppers on your website, your product photos can make a major...
Using Your Product Photos Wisely
When you receive your professional product photos, you may have a few ideas about how to use them online. Using your photos wisely and efficiently is an important part of your investment. However, some business owners are not quite sure how to use their photos online...
Start Your Holiday Product Photo Design Now
It only takes a quick stroll down your favorite store to notice the holiday decorations slowly (but surely) creeping into the aisles. October tends to mark the start of the holiday season, and most business owners rely on holiday business for their yearly profit...
Lifestyle Photography Inspiration
When potential customers search online for a product, they want to see it in action. Lifestyle photography, or placing your product at the center of a visual story, can give browsers a glimpse into what life can look like when they purchase your product. After all, it...
Lifestyle Product Photography
A picture may be worth a thousand words, but in business, a well-done product photo can be worth thousands of dollars in revenue or customer engagement. However, sometimes a photo starring your product doesn’t tell the whole story. Instead, customers or internet...
Why DIY Product Photography Doesn’t Work
Business owners are responsible for their company’s bottom line. Most work diligently to steward their money well and keep expenses low while keeping profits high. Unfortunately, some business owners can make poor long-term decisions when focused on keeping short-term...
Your Product Photo Shoot Checklist
Marketing managers or business owners typically anticipate their product photo shoots. After all, professional photographs of products can be used online and for printed marketing materials. It is crucial the photos represent a full product line and show the products...
Tips for Engaging Online Customers with Product Photos
Smart business owners know their online presence is just as important, if not more important, than their brick and mortar storefront. No matter if you are selling t-shirts or electrical parts, customers are likely to find you online by searching a few keywords....
How to Get Great Product Photos on a Small Budget
Small businesses or start-ups often rely on a shoestring budget, and that’s okay. Being fiscally responsible is an important quality for business owners to have. Whether you are just starting up, or whether you have made the tough decision to cut back your spending a...
Spring Cleaning Your Business Website
Who says spring cleaning is just for your cluttered closets or dusty windows at home? The new season is an ideal time to tidy up things throughout your business as well. With the first quarter of 2019 nearly complete, take time this month to review your business...
